Noughty Shampoo

Noughty Purple Reign Tone Correcting Shampoo for Blonde, Grey and Silver Hair

Gift type: Haircare

Perfect pick for: Beauty enthusiasts, Eco-conscious buyers, Vegan lifestyle, Haircare aficionados, Quirky gifts

Estimated Price: £8.99

Restore vibrancy and cool tones to your blonde, grey or silver hair with Noughty Purple Reign, a tone-perfecting shampoo crafted with 97% natural ingredients. This gentle yet effective formula neutralises brassy, yellow, and orange hues, leaving your hair looking fresh, bright, and salon-worthy at home. Enriched with nourishing cranberry extract, avocado oil, mango butter, and marula oil, it hydrates and strengthens your hair while enhancing shine and manageability.

Free from parabens, sulfates, silicones and petrochemicals, Purple Reign offers a clean, vegan-friendly solution that cares for your hair and scalp without harsh chemicals. The shampoo’s violet pigments work as a colour-correcting boost, ideal for maintaining cool, radiant tones between salon visits. Use once or twice weekly to refresh your light or silver shades and enjoy smoother, softer hair with each wash.

  • Suitable for blonde, grey and silver hair tones
  • Neutralises yellow and brassy hues with violet pigments
  • Formulated with 97% natural ingredients
  • Key botanicals: cranberry extract, avocado oil, mango butter, marula oil
  • Free from parabens, sulfates, silicones and petrochemicals
  • Vegan-friendly and cruelty-free
  • Recommended use: 1–2 times weekly
  • Dimensions: Height 20.8 cm, Length 7.5 cm, Width 5 cm
  • Gently cleanses and hydrates scalp and hair

The Noughty Purple Reign shampoo stands out in the realm of tone-correcting haircare due to its thoughtfully natural formulation and effective performance. It gently yet reliably targets the brassy, yellowish tones that often plague blonde, grey or silver hair, restoring a cooler, more luminous shade that looks professionally maintained. Users particularly appreciate the creamy texture, which lathers pleasantly without stripping the hair’s natural moisture.

Its blend of nutrient-rich ingredients like cranberry extract and avocado oil delivers deep hydration, leaving hair feeling soft, manageable, and strengthened rather than brittle. In addition to tone correction, the shampoo supports scalp health and overall hair vibrancy, a balance seldom achieved in conventional purple shampoos.

Packaged sustainably, the shampoo aligns with eco-conscious values, being free from parabens, sulfates, silicones and petrochemicals. The gentle formula is suitable for sensitive skin and has won favour among those who desire effective yet ethical products that avoid harsh chemicals. While some users noted minor packaging issues during transit, the quality of the product itself remains highly regarded, especially for maintaining silver and platinum shades without unpleasant scalp irritation.

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